Our mission at GoCambodia is to help companies, established or start-ups, make profitable business decisions based on an outstanding research that will take them to the next level by acquiring new customers and retaining the ones they have.

If you are interested of introducing your products or services in Cambodian market and want to see if there are demands for it, you can hire us to do market research for you. We can visit store outlets, browse through printout materials, Internet searches, directories or databases etc. or any particular task that you want us to work on.

For a reasonable fee, you most likely have some certainty whether your products or services will be marketable in Cambodia. GoCambodia can help you achieve this for you.

All you need to do, let us know what you want us to do specifically and when you want it. From this, we digest your information and will give you a realistic price. Kindly be particular so that our research and quoted price won’t be off track.

Market research is the process of gathering information about your customers, competitors, market trends, etc. that you would like to sell your product or offer services to. In other words, it is learning about your customers. Who are they? What do they want or need? What are their lifestyles?

• you are looking for business opportunities in new markets
• you have invented something new or improved on an existing product, and want to find out if there is demand for it
• you plan to introduce your products in a new market

Primary Research involves collecting new information to meet your specific needs.

• Tailored to suit your specific needs
• Valuable especially if you need to know something specific
• All data is original
• Up to date data
• Data is relevant – collected for a specific purpose
• Expensive and time consuming

Secondary Research involves analyzing information that already has been gathered such as magazines, Government publications, industry surveys, economic environment, trade associations, chambers of commerce, libraries, etc. for another purpose.

• Second hand data
• Collected in the past therefore may not be updated
• Collected for different purpose
• May be sufficient if you require just general information such as industry profile, trends and demographics
• Inexpensive
• Is usually less time consuming